Structure of the probiotic market in Russia

Abstract

The article provides an overview of the Russian market of probiotic products, taking into account the registration of products of domestic and foreign production in the segments of medicines for veterinary use and animal feed additives by conducting a content analysis of the state information system. The increase in consumer preferences in favor of natural products is the main factor influencing the growth of the market. The growing demands of consumers for the maintenance and breeding of animals using biologically active feed additives, including complex functional probiotic products, stimulate the expansion of the market. The demand for veterinary probiotics has also increased due to the global trend of combating antibiotic resistance and the rational use of antibacterial drugs, pesticides and agrochemicals. Rational use of available antimicrobial veterinary drugs is becoming increasingly necessary, taking into account the spectrum of their activity and the profile of antibiotic resistance of the main pathogens, as well as the development of comprehensive animal treatment programs using alternative products. In many countries, scientists recommend the use of probiotics for the preservation and correction of intestinal biocenosis starting from the first hours of animal life. The ways of using probiotics, their component composition, and the types of target animals have expanded. Probiotics are used as preparations for veterinary use, feed additives to correct intestinal dysbiosis in animals, restore the resident microflora of animals, as well as to improve various production indicators.